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Primary Wave Management

Primary Wave Management


Primary Wave Talent Management
116 East 16th Street
9th Floor
New York, NY 10003
Ph: (212) 661-6990
Fax:(212) 661-8890
General Inquires:


Primary Wave Talent Management passionately and meticulously guides the careers of our clients to enhance, shape, and extend their brand — providing a solid foundation for longevity in an ever-changing industry. From multi-platinum selling recording artists to hit-making songwriters and producers, we represent some of the biggest and brightest brands in entertainment. We leverage the full strength of Primary Wave’s internal resources to ensure our clients’ creative and commercial success. Our talent management division is powered by all divisions of Primary Wave including our in-house press division, A&R/writer-producer relations team, our branding company Brand Synergy Group, digital marketing arm BrightShop, as well as our in-house film, television, video game, commercial advertising and TV development team.

Management Partners

Larry Mestel - CEO
Clients: CeeLo Green, Eric Benet, Melissa Etheridge, Goodie Mob, Gipp

Hosh Gureli (Hoshg)
Clients: Audien, Baggi, Prince Fox, Marc Stout, Databoy, Jenaux, Ares Carter, Niko The Kid

Steven Greener
Clients: Melissa Etheridge, Natalie Imbruglia, Jane Lynch, Cat Cora

Deborah Klein (Hands On Management)
Clients: Middle Class Rut, JellyRoll, The Go Go'sMelissa EtheridgeCypress Hill

Tom Maffei
Clients: Printz Board

Chris Maltese (Maltese Management)
Clients: Bronze Radio Return, Secondhand Serenade, RoShon, Isac Elliot

Laurel Stearns & George Augusto (Dilettante)
Clients: Jenny O, Red Fang, Linda Perhacs, Black English, Babes, Rodrigo Amarante, PPL MVR

David Simone & Winston Simone (DSW Ent.)
Client: The Piano Guys, Natalie Imbruglia, Nik Wallenda

Jake Livingston
Clients: Danja, Mitch Allan, Jon Levine, Mag, Autumn Rowe, Jerrod Bettis, Jayson DeZuzio, Wax LTD, Paro, Tom Meredith, Louis Schoorl, M- Phazes

Toya Hankins
Clients: Eric Benet, KEM

Benjamin Peterson
Clients: CeeLo Green, Jillian Edwards, Calvin Richardson, Kenny Lattimore

Lakeisha Orange 
Clients: Gipp

Aimee Berger
Clients: Nicole Ryan

Zev Perilman (Untapped Management, Inc.)
Clients: NoMBe, The AgencyBeLL/Caroline Brooks, The Opposite Kids, Si Hulbert, John Record, Melody Noel, Harlee

Adam Lowenberg
Clients: Carlos PenaVega

Josh Flaherty
Clients: Bebel GilbertoGreat Ceaser



Sports Management

Michael Dean - Partner

Larry Fox - Partner

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