Just Announced: Strategic Partnerships with Brookfield Asset Management and CAA!
We’re thrilled to announce our strategic partnerships with Brookfield Asset Management and CAA!
“It means there isn’t any good acquisition that we couldn’t do in the music business. We’re not limited by size or opportunity.” – Larry Mestel
Read the full Press Release below.
Read more HERE on The Wall Street Journal.
BROOKFIELD AND PRIMARY WAVE MUSIC ENTER INTO $2 BILLION
STRATEGIC PARTNERSHIP
Brookfield To Buy Minority Stake in Primary Wave Music
Commitment of $1.7 Billion From Brookfield
To Fund A Permanent Capital Vehicle Focused On Acquiring Music Rights From
The World’s Most Iconic Musicians
Creative Artists Agency (CAA) To Take A Minority Strategic Stake In Primary Wave Music
NEW YORK, NY (October 6, 2022) – Primary Wave Music and Brookfield Asset Management Inc. (“Brookfield”) today announced a strategic partnership whereby Brookfield will buy a significant minority interest in Primary Wave and provide an additional $1.7 billion capital funding commitment, in a deal valued in excess of $2 billion. An initial acquisition of over $700 million of iconic music rights from the company’s fund 1 and fund 2 will go into Primary Wave’s new permanent vehicle. With over $300 million worth of deals previously finalized year-to-date and another $600 million of pending transactions expected to be completed by …